Hiring your first European rep
Full salary and employer costs from day one, a six to nine month ramp, and a single language. If the hire is wrong you lose a year and the accounts they burned.
Outsourced sales in Europe
We run European sales for non-European tech companies. We audit your market readiness, rebuild positioning and pricing for European buyers, then run native-speaker outbound in DACH, the UK and Ireland, France, the Benelux and the Nordics. Your name on the door, our people on the phone.
01Who it suits
When outsourcing European sales is the right call.
Outsourced sales is not a shortcut for a product nobody wants. It works when you already sell successfully somewhere else and need to prove the same thing in Europe without betting a year of runway on one local hire.
- You have paying customers at home and want a second continent, not a first customer.
- Your target buyers sit in Germany, the UK, France, the Benelux or the Nordics.
- Nobody on your team sells in the buyer's language, and English-only outbound has stalled.
- You want to learn whether the market works before committing to headcount there.
02The alternatives
Local hire, distributor, or outsourced team.
Appointing a distributor
Fast to set up, but they own the customer, sell your product beside others and keep the market learning. Your brand stays invisible and your pricing is no longer yours.
Outsourcing to us
Native speakers in several markets at once, working in your name. The accounts, the data and the market knowledge stay with you — and you can bring it in-house once it works.
03How the engagement runs
What we actually do for you.
- 01
Market readiness audit
We test whether your positioning, pricing, security posture and proof survive contact with a European buyer. Most of the time something does not, and it is cheaper to know now.
- 02
Commercial repositioning
We rebuild the pitch, the pricing framing and the supporting material for the buyer you are actually approaching — not a translated version of your home-market deck.
- 03
Native-speaker outbound
Experienced SDRs prospect in-language, by phone, email and LinkedIn, and book qualified conversations into your calendar. In-language is not optional in DACH or France.
- 04
Deal support through to close
Where you want it, we stay on the calls: procurement navigation, commercial negotiation and the reference-building that makes the second deal easier than the first.
04Markets
Where we sell for you.
Each market has its own buying culture, procurement habits and pricing conventions. Two have full dossiers, and the German market has a guide written from our own deals.
05FAQ
Questions about outsourcing European sales.
Next step
Find out whether Europe is ready for you.
Tell us your product, your target markets and your timeline. We will tell you honestly what needs fixing before anyone picks up a phone.